Myrtle Beach is considering selling the naming rights of some city-owned property.
Mayor John Rhodes suggested selling the naming rights to give the city money to build ball fields, a performing arts center or other facilities.
Rhodes says that would allow the building of the facilities without raising taxes or fees. City Council has agreed to determine what naming possibilities exist and how much money might be raised.
"It's a chance to raise some money, raise some awareness, and let the corporate world know, 'Gee, Myrtle Beach is here,' so it benefits both parties," the city's spokesman, Mark Kruea, said Monday.
Council members have not decided whether to sell naming rights, and if they do, it could be next year before it happens.
"The idea is to just explore what's out there right now. The city council will look at those possibilities that come back and say, 'Oh we like this ... maybe not this.' So there will be some picking and choosing," Kruea said.
The Municipal Association of South Carolina says Myrtle Beach could be one of the first cities in the state to sell naming rights to something other than sports complexes.
